The idea was inspired by Caroline Schermerhorn Astor, the doyenne of Gilded Age New York, who regularly hosted the city's high society in her Fifth Avenue ballroom, which was said to fit about 400 people.
Hindenburg's report pitches a doyenne of classic shareholder activism, which involves trying to drive a target's share price up against a newly prominent practitioner of short selling, which aims to send it through the floor.